Thursday, December 13, 2012

'Tis the Season to Connect With Supporters

With 2012 election campaigning completed, it's tempting to just relax for the holidays. But the festive year-end season is a great time for candidates and nonprofit-cause promoters to connect with, and give back to, supporters and donors -- creating positive momentum for 2013 fundraising and fans. A recent article in "Campaigns and Elections" suggests some simple ideas: send out holiday cards with thanks and good wishes; volunteer at holiday events and personally give back to the community; create your own event to spread holiday cheer; and use social media to share the warm, personal side of a candidate, campaign or cause celebrating the holidays. For more, see the article at

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